Privacy Policy

Strategic Point Marketing (“we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we collect, use, share and protect personal information when you visit strategicpointmarketing.com (the “Site”), contact us, or engage us for website, SEO, advertising and other marketing services.

By using the Site, you agree to the practices described here. If you do not agree, please do not use the Site or submit information through it.

We collect the following categories of information:

• Contact details: name, email address, phone number and website URL that you submit through our contact, subscribe or evaluation forms, by email, or by phone.
• Business details: company name, business address, current marketing or website information, and the services you ask about.
• Lead source: how you heard about us (for example Google, a referral, Angi, Yelp or Home Advisor), when you choose to tell us.
• Technical and usage data: IP address, browser type, device information, pages viewed, time on page, referring site and similar analytics, collected automatically through cookies and related technologies.
• Transaction details: if you purchase a package or service, billing and order information. Card payments are handled by our payment processor, and we do not store full card numbers on the Site.
• Communications: the content of messages, call notes and emails you send us.

• To respond to inquiries, prepare quotes and evaluations, and deliver the services you request.
• To operate, secure and improve the Site and understand how visitors use it.
• To measure and improve our own advertising, including remarketing to people who have visited the Site.
• To send newsletters, offers and updates, where you have subscribed or the law otherwise permits. You can opt out at any time.
• To process payments, keep business records, and meet legal, tax and accounting obligations.
• To prevent fraud and abuse and to protect our legal rights.

We do not sell your personal information. We share it only as described below.

• Analytics and advertising platforms: Google Analytics, Google Search Console, Google Ads and Meta (Facebook) tools help us measure traffic and run campaigns. These providers may set their own cookies and receive technical data about your visit.
• CRM and email tools: we use systems such as GoHighLevel to store leads, manage follow-up and send email or text communications.
• Hosting, forms and site tools: our hosting provider, WordPress plugins, form handlers and embedded media (such as Loom videos) process data needed to run the Site.
• Payment processors: to complete purchases.
• Affiliated company: our strategy and fractional CMO work is offered through JRCMO (jrcmo.com), a separate company. If your inquiry is better suited to JRCMO, we may route it there with your permission or as your request indicates.
• Back-office and contractor partners: trusted vendors and contractors who perform work on our behalf, bound to use your information only for that work and to protect it.
• Legal and business reasons: when required by law, subpoena or legal process, to protect rights and safety, or in connection with a merger, sale or transfer of our business.

Cookies are small files stored on your device. We use them to keep the Site working, measure traffic, and support advertising and remarketing.

You can block or delete cookies in your browser settings, though parts of the Site may not work as intended. You can also opt out of:

• Google Analytics through the Google Analytics Opt-out Browser Add-on.
• Google personalized ads through Google Ads Settings.
• Meta ads personalization through your Facebook Ad Preferences.
• Interest-based advertising generally through optout.aboutads.info.

Where your browser sends a recognized opt-out preference signal such as Global Privacy Control, we treat it as a request to opt out of targeted advertising and sharing.

We keep personal information only as long as needed for the purposes above, to meet legal and accounting requirements, and to resolve disputes. When it is no longer needed, we delete or de-identify it.

We use reasonable administrative, technical and physical safeguards, consistent with the Texas Identity Theft Enforcement and Protection Act, to protect information against unauthorized access, alteration or disclosure. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a breach affects your personal information, we will notify you as required by applicable law.

Depending on where you live, including Texas and California, you may have the right to:

• Know and access the personal information we hold about you.
• Correct inaccurate information.
• Request deletion of your information, subject to legal exceptions.
• Receive a portable copy of your information.
• Opt out of targeted advertising, the sale of personal data, and profiling.
• Opt out of marketing emails and texts at any time, using the unsubscribe link or by replying STOP.
• Appeal our decision if we decline a request, and not be discriminated against for exercising these rights.

To make a request, email contact@strategicpointmarketing.com or call 972-832-2487. We may need to verify your identity first, and we will respond within the time required by law, generally within 45 days.

If you give us your phone number or email address, you agree that we may contact you about your inquiry and our services. Message and data rates may apply to texts. We do not share mobile numbers with third parties for their own marketing. You can opt out of marketing messages at any time.

The Site and our services are intended for businesses and adults. They are not directed to anyone under 18, and we do not knowingly collect personal information from children. If you believe a child has sent us personal information, contact us and we will delete it.

The Site links to other websites, including JRCMO, partner tools and client sites in our work examples. We are not responsible for their content or privacy practices, and we encourage you to read their policies before sharing personal information.

We may update this Privacy Policy from time to time. The “Last updated” date at the top shows when it last changed. Continued use of the Site after an update means you accept the revised policy.

Questions about this policy or your personal information? Contact us:

Strategic Point Marketing
Email: contact@strategicpointmarketing.com
Phone: 972-832-2487
Offices: Dallas, Los Angeles, Miami

This policy is governed by the laws of the State of Texas, with venue in Collin County, Texas.